Blog | MTA Digital

Window Graphics: The Ultimate Brand Visibility Tool

Written by John Sinnott | Aug 24, 2023 11:30:00 AM

Many business owners use digital printing services to produce marketing information to raise the profile and prominence of their company. However, it is easy to overlook the value of window graphics which can transform the frontage of your business to make it more eye-catching and appealing. At MTA Digital, our bespoke window graphics are an effective and affordable way to promote your business and boost your brand’s visibility.

In this article, we’ll outline the key ways that window graphics can be a magnet for new customers and increase your business’s revenues.

Reduce Your Marketing Budget

Compared to other forms of advertising, such as billboards, digital marketing, or radio commercials, vinyl window graphics are inexpensive to produce and install. Because they can be updated or replaced whenever required, window graphics are a flexible and cost-effective way to promote your business. Even small businesses with limited budgets can benefit from window graphics to improve their visibility and attract new customers.

Increased Visibility

For many small businesses with limited marketing budgets, increasing footfall is critical. One of the most important benefits of passing trade is that your business has the ability to attract new customers, but you need effective tools to draw them in and engage with your products or services. Window graphics can increase your business’s prominence and even set it ahead of your competitors, with bold colours, eye-catching graphics, and interesting typography that creates a window display that is impossible to ignore. Shop window graphics, for example, can increase foot traffic and boost sales, making the initial investment well-worth it.

Longevity

Window graphics are highly durable and can last for several years without fading or peeling. This means you won't need to spend money frequently replacing them, reducing your costs in the long run while maintaining your business’s prominence in the local community. The longevity of window graphics means that they are a smart investment for businesses looking for a long-term and highly effective advertising solution.

Versatility

Bespoke window graphics can be customised to fit any size or shape of window, making them a versatile marketing tool. They can be used for many purposes, such as advertising promotions, showcasing seasonal displays, displaying opening hours, or simply increasing the brand awareness of your business’s frontage. This versatility means that window graphics offer a healthy return on investment and are suitable for businesses of all types and sizes.

A Host Of Other Benefits

In fact, window graphics can also be used for many other purposes to engage with customers and promote your business, including:

  • Displaying links to social media channels and website.

  • Engaging customers by providing a QR code for instant scanning.

  • Conveying key business slogans.

  • Providing customers with information about products and services.

Help Your Business To Stand Out From The Crowd

At MTA Digital, we offer a free consultation for business owners who are seeking innovative and cost-effective ways to showcase their brand and increase revenues. To find out more, please book a consultation or call our specialists today on 020 3835 4473.